Blog posts from February 2016
In order to have a strong, effective group of board members, the executive director should always be on the lookout for promising candidates and stay closely involved in the process of hiring, educating, and diversifying the board. Here are 9 steps to do just that.
The clearer you can be about what your organization stands for — and why that matters — the better chance you have of securing the support you need to get your work done. But is making the effort worth it? Here are 5 benefits your organization will gain with a strong brand.
More and more donors are looking at a charity's Form 990 (or as we call them, "990s") before they decide to give. How can nonprofits prepare their 990s to best engage the attention and heart of their readers while explaining their mission, work, and results in concise and compelling ways?
A pitch-perfect tagline can be the foundation for all messages you create about your organization or program. Here are some hints for making your next tagline sing.
One of the hardest messages for any organization to create is the one that introduces your work to someone new. The One Minute Message (aka the elevator pitch or elevator speech) needs to explain why your organization exists in just a few words, and most importantly, it needs to leave them wanting more.
One of the most important aspects of any event is the registration process. How can you make it as easy as possible and ensure a smooth, frustration-free experience for people, maximizing sign-ups and ensuring almost everyone who visits your page actually buys a ticket?