How to Really Succeed at Cause Marketing

November 12, 2018

For more than two decades, I have been helping U.S. nonprofits and corporations create high-profile cause marketing campaigns together, raising millions in the process. The one consistent question I have gotten through the years from almost every nonprofit I have worked with is, “how do I create a successful cause marketing partnership for my nonprofit?”  

Rebooting Your Board Culture

October 15, 2018

Creating a functioning board is a challenge.  There are many reasons that boards do not fulfill our expectations and perform the way we hope they would. The first is that the job description of a board member is a pretty boring job. Board members have three duties, obedience, loyalty and care. The most clearly defined part of their role is financial oversight. In other words, the position of board member is most importantly about legal accountability; they are tasked to prevent trouble more than promote success. 

Doing Good Better is a Journey

Doing Good Better is a Journey

September 10, 2018

We believe in the power of the story of Foundation Center. We also recognize that our story has many contributors – impassioned individuals who seek to change the world, committed nonprofits that meet the needs of community without tiring, inspired funders who desire to impact issues and the communities they care about most through grantmaking and partnership, our dedicated staff who strive to fulfill our mission daily and our partners who span the country and globe helping to ensure access to Foundation Center databases and tools.

Vision & Voices: Q&A with Youth Philanthropists

Vision & Voices: Q&A with Youth Philanthropists

August 27, 2018

Michael McShane and Shane O’Neill are cousins who are active with their family’s foundation, the William J. and Dorothy K. O’Neill Foundation. The William J. and Dorothy K. O’Neill Foundation prioritizes youth and participatory grantmaking through its NextGen program. Members of the foundation’s NextGen are youth and young adults up to the age of 30. Through this program O’Neill family members participate in the identification of nonprofit organizations, review of requests, participate in site visits, and make recommendations to the Foundation’s Board of Trustees annually. NextGen members learn by doing and carry the torch of the O’Neill family’s legacy of giving.